Bring Linkedin LeadGen to real-time journeys
As of today, the documentation states that the LinkedIn LeadGen capabilities will be removed from Customer Insights - Journeys on December 2, 2024. Microsoft is considering adding LinkedIn Lead Gen to real-time journeys in a future release, but there is no timeline for the feature.
Show Lead Scoring Details at Lead
We want to see the details of the score, not only the overall score. I.e. someone got scoring points because he has clicked 5 emails, submitted 1 form and his position is CEO. At the moment you have to compare the scoring model with the fields and actions of the lead but it would be easier if ...
Extended matching strategy for LinkedIn Matched Audience
At this moment, the matching rule only applies for the e-mail address. Some people have different e-mail addresses for their LinkedIn profile though. It would be amazing to change the algorithm according to this logic: If email address matches, then match If email address does not match, then ch...
Thanks for your note!
This idea is under review now .
Sincerely,
D365Marketing Team
UTM Tracking
Dynamics only offers redirects for URL tracking which is very time consuming to use within our ads, social, and email. It would be a lot easier to track social and paid advertising by having a feature that allows us to capture UTM parameters such as UTM campaign, UTM Source, UTM Medium, UTM Conte...
This feature is now available. Measure marketing effectiveness using UTM codes - Dynamics 365 Customer Insights | Microsoft Learn
Additional field for e-mail addresses for LinkedIn Matched Audience Matching
Please integrate an additional and separate field that is used for creating the LinkedIn Matched Audience. The e-mail address used in the regular field for e-mail is most of the time a different e-mail than the one used by the customers on LinkedIn. So the LinkedIn Matched Audience can’t be used ...
Thank you for your feedback. Currently this is not on our roadmap, but we are tracking it, and with more feedback and support from the community we may consider it in the future. Sincerely, Dynamics 365 Marketing team. |
Lead Score Modeling - Phone Call/Activity
We have had a request to score a lead based on a phone-call. For example - the lead calls a certain number. This phone call is logged on their Lead profile under activities. The Marketing App would have a Lead Scoring Model/Rule that says to increase their score by 100. More generally - create...
Thank you for your feedback. We are going to review this idea for possible implementation.
Thanks
Ayush
Product manager, D365 Marketing, Microsoft
Scoring of "field does (not) contain data"
Would be great if you could add a scoring expression that says that a lead should be scored because a field is / is not empty. Example: score the field last name if there is any data in it
Lead scoring - related to leads
Currently, automatic lead scoring within the marketing app only works for leads that are associated with a contact or account. However, when creating a new lead, for example via a form, Dynamics doesn't automatically create an account/contact. But the objective of lead scoring is nurturing and...
Feature to score by page views within the clicked website or time spent on the website in the scoring model
With the current scoring model settings, it is possible to score by the number of website visits. However, it is not possible to give a more detailed scoring based on the number of visits to a particular page view within that website or the length of time you spend on that website. Customers th...
Create & Display a Total Score Out-of-Box
Today, you can setup lead scoring models and see the activity for each model on a Lead form. Can you create a "Total Score" that sums up all of the lead scoring models that is displayed as well, out-of-box?
Administrator
Hi, we're looking to significantly improve the lead scoring experience with Real-time marketing and we plan to solve for this as part of that bigger overhaul.
Thanks for all the feedback
Ayush