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Lead Score Modeling - Phone Call/Activity

Stephani McDowell on 6/17/2019 8:36:44 PM

We have had a request to score a lead based on a phone-call. For example - the lead calls a certain number. This phone call is logged on their Lead profile under activities. The Marketing App would have a Lead Scoring Model/Rule that says to increase their score by 100. More generally - create a lead score model based on an activity type and value.

Category: Lead Management and LinkedIn
STATUS DETAILS
Needs Votes
Ideas Administrator

Ayushman Jain (administrator) on 3/4/2024 1:22:22 PM

Thank you for your feedback. We are going to review this idea for possible implementation.

 

Thanks

Ayush

Product manager, D365 Marketing, Microsoft