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Manual loyalty adjustments gives the ability for the user to add in comments when making a loyalty points adjustment on a customer loyalty ID. This produces data quality issues, inconsistencies with reasons & potential fraud risks. By including a 'reason for adjustment' picklist in addition to the comment field, this allows for the user to select from a defined list of reasons why the loyalty points were manually added or removed, based on business scenarios / requirements list.


The reason code field could then be on all default views and extended to Loyalty reward point transaction : RetailTransactionLoyalty & Loyalty transaction : RetailLoyaltyCardRewardPointTransacti entities enabling further points and reason code reporting allowing for follow on process, training and program improvements.

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Comments

L

Adding to loyalty adjustment entity would be beneficial also.

Category: Customer and Loyalty