Infobip as a provider of the SMS supports optimization techniques for SMS languages for Turkish, Spanish and Portuguese in their API, however, this option is not available in the Customer Insights - Journeys SMS options.

This feature would bring a higher usage of your Real-Time Marketing solution by accounts communicating with customers in these specific languages.

Only one additional parameter is required for this - on UI and in the payload: "language".

Details:

For an optimal support of texting in Turkish (TR), Spanish (ES) and Portuguese (PT), the below method should be used.

National Language Identifier (NLI) is an encoding technology that enables an SMS that contains language-specific characters to be delivered as the original text. Without NLI, these language-specific characters are treated as 16-bit Unicode.

NLI deducts only 5 characters from the maximum SMS length so that the SMS now contains a maximum of 155 characters.

The remaining 5 characters are used in the background to inform the receiver’s device about the selected language and instruct it how to properly display the SMS on the device.

By sending a fully-featured textual message and setting the languageCode parameter, you can send language-specific characters.

More info: https://www.infobip.com/docs/sms/language#national-language-identifier

This is parameter is represented in the JSON payload as follows:

"language":{

"languageCode":"TR"

}