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It should be possible to choose if a Form updates Opt-outs (only Opt-ins) when used as subscription forms.

Currently Forms always update consent, if added onto the form - either as opt-in or opt-out.


Example:

We have setup preference centers with topics like; Newsletters, Event invitations, Surveys.

These are options that an end user can subscribe to from our website.


Person A subscribes to topic: Newsletters on the Form on our website.

Their contact point consent will update as follows: Newsletters Opt-in, Event invitations Opt-out, Surveys Opt-out.


A moment later, they decide to also subscribe to Event invitations and navigate back, selects only Event invitations (because on the previous submit). Their contact point consent will update as follows; Newsletters Opt-out, Event invitations Opt-in, Surveys Opt-out.


Also, there might be scenarios where on Forms we would like to promote our newsletters "You might be interested in our monthly newsletters in following topics; A, B, C". But this is now impossible, because even if the end customer had previously subscripbed to one of these topics, new Form submit will set these topics to Opt-out (if not always manually opted in on forms).


To me, Opt-outs should always happen in Subscription Center/ Preference Center forms, where End user can actually see their current selection. If this is not the case for everybody, it should at least be a selection on the Form whether it updates Opt-outs or not.

STATUS DETAILS
Merged
Ideas Administrator

Thank you for your feedback. Currently this is not on our roadmap, but we are tracking it, and with more feedback and support from the community we may consider it in the future. Sincerely, Petr Jantac, Microsoft