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I understand, that analytics for e. g. channels and insights are limited for 12 months. It would be benefical if we could adjust this filter in the future (since the data is still saved according to the documentation). Because many of our customers have campaigns that run every x years at certain trade fairs and the ability to only look at the past 12 months make it difficult to compare them e. g. without using custom Power BI reports.

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J

A customer wants to comply to a data retention period of 13 months of all customer related data.I would like that the marketing module supports a data retention period for certain activities for a certain period.

Category: Analytics and Insights