Description

Currently, bullet points in Dynamics 365 Marketing email templates are restricted to black. The customer’s brand guidelines require specific colors (e.g., blue). This limitation impacts brand identity and consistency across communications, especially since other Microsoft products like Word and Outlook allow seamless formatting using native components.

The customer relies on maintaining brand integrity, and restricting bullet points to black removes a key visual element. With over 80 active users and new users joining regularly, this limitation creates inefficiencies and forces IT teams to implement workarounds instead of optimizing the platform and rolling out new features.

Business Impact

• Brand Integrity: Consistent visual identity across customer-facing communications
• Operational Efficiency: Reduces time spent on manual workarounds and support
• User Experience: Aligns Dynamics 365 Marketing with standard functionality in other Microsoft products

Proposed Enhancement

Improve the feature by allowing bullet points in Marketing email templates to adopt brand colors using native platform components (not HTML), ensuring compatibility across email clients and adherence to guardrails. This is not just a design preference—it affects brand consistency and operational efficiency. Implementing this enhancement will improve productivity and strengthen the platform’s value proposition.