In Microsoft Social Engagement there should be a feature added so that customer's can filter the post as per the location or to a specific country. In other words, data acquisition should not be restricted to location.
It can filtered later through analysis however customer would have to pay for the extra posts.

For e.g. If a customer set up a keyword search for Apprenticeships, but it's reaching our limit too quickly as it's searching globally. We should have an option to limit this search to UK based twitter posts only.
We have very limited options in Rules
1. Filter - FB, Twitter, videos
2. Keyword
3. Inclusion
4. Exclusion

Now if customer enters the search topic, customer gets 50000 post
We do not have option to select on UK based twitter post

Customers have to pay unnecessarily for the post which they do not require.