Customer Insights - Journeys activities can be displayed on Dynamics 365 timelines through the existing feature switch. However, organizations currently have no control over which marketing activities are shown.

As a result, the same marketing email can appear multiple times on the timeline, for example:

• Email Sent
• Email Opened
• Email Blocked
• Email Clicked

This creates unnecessary noise and makes it more difficult for users to quickly identify relevant customer interactions.

Request for enhancement

Introduce configurable timeline filters for Customer Insights - Journeys activities, allowing administrators to define which activity types are displayed.

Examples

• Show only Email Sent activities
• Hide Email Opened and Email Blocked activities
• Configure visibility per activity type

Benefits

• Improved timeline readability and user experience
• Reduced clutter caused by multiple entries for the same email
• Faster access to relevant customer engagement information
• Greater flexibility to align the timeline with business requirements
• Increased user adoption of Dynamics 365 timelines by presenting only meaningful interactions

Business Impact

Sales and service users can focus on the most relevant customer touchpoints instead of navigating through large volumes of system-generated marketing activities.